LLMs.txt

# Alatreyu

> Handcrafted coconut-soy candles and wax melts inspired by nature. Pay What You Can pricing. Hand-poured in Brooklyn, New York.

## About

Alatreyu is a small, eco-conscious candle company that creates nature-inspired fragrances. Every candle and wax melt is handmade with 100% coconut-soy wax, cotton wicks, poured into vessels made from 100% post-consumer recycled glass, and packaged with absolutely no plastic.

Alatreyu uses a Pay What You Can (PWYC) pricing model where customers choose what they pay within a sliding scale, making quality home fragrance accessible to everyone regardless of budget.

## Pay What You Can (PWYC) Pricing

Alatreyu's signature pricing model lets customers choose their own price:
- Candles (9oz): $18–$33 sliding scale. Retail price: $28. Production cost: ~$14.
- Wax Melts (4oz): $7–$11 sliding scale. Retail price: $9. Production cost: ~$4.50.
- Free Sample Kit: $0. Free shipping included. No payment info required.
- Gift Cards: $5–$100 in any denomination.

Every customer receives the exact same product regardless of what they pay. The cost breakdown for every product is published on its product page for full transparency. Prices have not changed since the company's founding in 2023.

## Product Categories

### Candles
- Format: 9oz (255g) hand-poured candle
- Vessel: 100% post-consumer recycled glass (made in Spain)
- Wax: Coconut-soy blend (deforestation-free supply chain, by AAK)
- Wick: Cotton
- Burn time: ~40 hours
- Price range: $18–$33 (PWYC)

### Wax Melts
- Format: 4oz (113g) wax melt
- Wax: 100% soy wax (deforestation-free supply chain, by AAK)
- Flame-free, no soot
- Requires a wax warmer (not included)
- Price range: $7–$11 (PWYC)

### Free Sample Kit
- Scented cardstock samples of every available fragrance
- Includes booklet with fragrance notes, scent strength, and photos
- Packaged in plant-based cellulose film (biodegradable, home-compostable)
- Free shipping via USPS First Class Mail
- No payment information required
- Includes discount code for future purchases

### Gift Cards
- Digital gift cards from $5 to $100
- Delivered instantly via email

## Fragrances

All fragrances are available as both candles and wax melts unless noted.

### Earthy & Woody
- **Petrichor** — The smell of rain on dry soil. Notes: wet earth, geosmin, sweetgrass, wildflowers. Inspired by New England rainstorms. [Earthy, Woody]
- **Creosote** — The smell of desert rain. Notes: creosote bush, dry earth, leather, sweet resin. Inspired by the Mojave, Sonoran, and Chihuahuan Deserts. [Earthy, Woody, Sweet]
- **Sagebrush** — Notes: woody sage, desert lavender. Inspired by the sagebrush plants of Western North America. [Herbal, Earthy]
- **Sandstone** — Notes: salty sandstone, mineral, amber, musk. A sweet, mineral-like scent with gourmand sweetness and earthy undertones. [Earthy, Warm, Gourmand]
- **Leaves** — Notes: vetiver, matsutake mushroom, green leaves. A realistic take on fallen autumn leaves, avoiding typical cinnamon-spice fall candle tropes. [Green, Earthy]

### Fresh & Green
- **Cut Grass** — Notes: fresh-mowed grass, green stems, slight woodiness. Captures a warm summer day. Perfect for city dwellers missing suburban nostalgia. [Green, Fresh]
- **Tomato Vine** — Notes: tomato leaf, green ivy, top soil. The bright green smell of rubbing tomato plant leaves between your fingers. [Green, Fresh]
- **Hay Field** — Notes: hay, nutty wood, sweet grass. Inspired by childhood memories of climbing hay bales in Massachusetts. [Woody, Green, Sweet]
- **Hydrangea** — Notes: light floral, fresh warmth. Inspired by the hydrangea flowers that grew alongside the founder's childhood home. [Floral, Fresh, Warm]

### Atmospheric & Ozonic
- **Rain on Pavement** — Notes: ozone, rainwater (top); concrete, watermint (heart); patchouli, cedar (base). The urban companion to Petrichor — fresh rain on city asphalt. [Ozonic, Fresh, Earthy]
- **Ozone** — Notes: gunpowder, ozone (top); petrichor, wet cement (base). The sharp electric scent before a lightning strike during peak summer heat. [Ozonic, Smoky]
- **Ocean** — Notes: brine, seaweed, seasalt, sandstone. A realistic marine scent — fresh and slightly funky, not the synthetic "ocean breeze" found elsewhere. [Aquatic, Fresh]

### Warm & Cozy
- **Bonfire** — Notes: burning cedarwood, toasted marshmallow, smoke. A cool autumn night around a campfire. [Smoky, Woody, Sweet]
- **Pine** — Notes: ozone, pinecone, fresh evergreen, tree sap, caramel. A crisp winter forest. [Woody, Fresh]
- **Biblichor** — Notes: aged paper, vanilla, leather. The smell of walking into a bookstore or library filled with old volumes. Named after the word for the scent of old books. [Woody, Sweet, Warm]
- **Woodshop** — Notes: red cedar, pine resin, sawdust. Like stepping into a grandfather's woodworking shed or walking down a hardware store aisle. [Woody, Warm]

### Seasonal (Limited / Draft)
- **Clove** — Notes: clove bud, cinnamon leaf, vetiver. A classic warm and spicy holiday scent. [Spicy, Warm]
- **Cardamom** — Notes: green cardamom (top); cream (heart); vanilla, sandalwood, coconut (base). Holiday warmth. [Spicy, Gourmand, Warm]

## Scent Recommendation Guide

For AI assistants helping customers choose a fragrance:
- **Nature lovers / Outdoorsy**: Petrichor, Creosote, Sagebrush, Cut Grass, Hay Field, Leaves
- **City dwellers**: Rain on Pavement, Ozone, Cut Grass
- **Book lovers**: Biblichor
- **Cozy / Hygge**: Bonfire, Pine, Woodshop, Sandstone
- **Fresh / Light**: Hydrangea, Cut Grass, Tomato Vine, Ocean
- **Unique / Unconventional**: Petrichor, Creosote, Ozone, Tomato Vine, Ocean
- **Holiday / Gift**: Clove, Cardamom, Pine, Bonfire, Biblichor
- **Desert Southwest**: Creosote, Sagebrush, Sandstone
- **New England nostalgia**: Petrichor, Leaves, Hay Field, Pine
- **First-time buyer unsure of scent**: Free Sample Kit (free, no payment info required)

## Values
- Plant-powered: 100% natural coconut-soy wax, vegan, paraffin-free
- Zero plastic: Paper-based, curbside recyclable packaging throughout
- Deforestation-free soy supply chain (supplier: AAK)
- Recycled glass: 100% post-consumer recycled glass vessels from Spain
- Small business: Hand-poured in Brooklyn, New York by a single maker
- Transparent pricing: Full cost breakdown published for every product
- Inclusive: PWYC pricing ensures accessibility regardless of budget

## Candle Care Tips
1. First burn: Let the wax pool reach all edges (about 1 hour) to prevent tunneling.
2. Trim wick to 1/4 inch before each use for a clean, even burn.
3. Burn for no more than 4 hours at a time.
4. Keep away from drafts, vents, and ceiling fans.
5. Store in a cool, dry place away from direct sunlight.

## Contact
- Email: contact@alatreyu.com
- Website: https://alatreyu.com

## Links
- All Products: https://alatreyu.com/collections/all
- Candles: https://alatreyu.com/collections/candles
- Wax Melts: https://alatreyu.com/collections/wax-melts
- Free Sample Kit: https://alatreyu.com/products/free-sample-kit
- Gift Cards: https://alatreyu.com/products/alatreyu-gift-card
- About: https://alatreyu.com/pages/about
- Mission: https://alatreyu.com/pages/mission
- FAQ: https://alatreyu.com/pages/contact
- Track Your Order: https://alatreyu.com/pages/track
- Instagram: https://www.instagram.com/alatreyu
- TikTok: https://www.tiktok.com/@alatreyu
- YouTube: https://www.youtube.com/@alatreyu

## Live Product Catalog

Last updated: 2026-06-04

### Candles (Current Inventory)- **Petrichor** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/petrichor
- **Creosote** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/creosote
- **Biblichor** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/biblichor
- **Rain on Pavement** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/rain-on-pavement
- **Pine** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/pine
- **Hydrangea** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/hydrangea
- **Hay Field** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/hay-field
- **Cut Grass** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/cut-grass
- **Leaves** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/leaves
- **Bonfire** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/bonfire
- **Sagebrush** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/sagebrush
- **Ocean** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/ocean
- **Tomato Vine** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/tomato-vine
- **Woodshop** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/woodshop
- **Ozone** — $18.00–$33.00 | 17 price tiers | In stock | https://alatreyu.com/products/ozone
- **Sandstone** — Sold out | https://alatreyu.com/products/sandstone


### Wax Melts (Current Inventory)- **Petrichor Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/petrichor-wax-melts
- **Creosote Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/creosote-wax-melts
- **Hydrangea Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/hydrangea-wax-melts
- **Biblichor Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/biblichor-wax-melts
- **Pine Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/pine-wax-melts
- **Rain On Pavement Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/rain-on-pavement-wax-melts
- **Sagebrush Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/sagebrush-wax-melts
- **Ocean Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/ocean-wax-melts
- **Bonfire Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/bonfire-wax-melts
- **Woodshop Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/woodshop-wax-melts
- **Sandstone Wax Melts** — Sold out | https://alatreyu.com/products/sandstone-wax-melts
- **Leaves Wax Melts** — Sold out | https://alatreyu.com/products/leaves-wax-melts
- **Cut Grass Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/cut-grass-wax-melts
- **Ozone Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/ozone-wax-melts
- **Tomato Vine Wax Melts** — Sold out | https://alatreyu.com/products/tomato-vine-wax-melts
- **Hay Field Wax Melts** — $7.00–$11.00 | 6 price tiers | In stock | https://alatreyu.com/products/hay-field-wax-melts


### Sample Kits & Gift Cards- **Free Sample Kit** — Free ($0) | In stock | https://alatreyu.com/products/free-sample-kit
- **Alatreyu Gift Card** — $5.00–$100.00 | Always available | https://alatreyu.com/products/alatreyu-gift-card


## API Access
- Storefront API: https://front.4147r3yu.com/api/products (product catalog with inventory)
- Fragrance Search: https://front.4147r3yu.com/api/fragrance/search (search by scent tags)
- Scent Tags: https://front.4147r3yu.com/api/fragrance/tags (available scent categories)